Transcript:

Have you ever wondered what it takes to create long-lasting success in your small business?

Many people believe that it takes a lot of money, connections, and luck.
However, the truth is that any small business can achieve lasting success as long as they leverage the right principles.

Hi, I’m Doug Barra, and I have had the honor and privilege to coach hundreds of small business owners and entrepreneurs just like you to create lasting success in their businesses. Over the years, I have identified three key principles essential for small business success: leverage, systems, and teamwork.

First, it’s essential to focus on creating a system that will allow you to leverage your time and resources. Building a team of people who share your same values and vision is also key to achieving lasting success.

Here are three tips to have your small business that will thrive for years to come.

Leverage is all about using your resources to their fullest potential. For example, if you have a small team, you can use technology and automation to help you get more done with less effort. I like to say that leverage is about ever more with ever less. For example, how can you do the work once and have it pay you back forever? Like in my example about using technology and automation to help your small team get more done with less effort, there is work involved in setting those up, and that work will pay you back forever with the effort it saves.

There is also leverage in understanding how things break down into smaller components and then increasing the efficiency, or value, of those components. That is how we get more done with less. For example, if you are a salesperson who calls on small businesses to sell them office supplies, you likely have a list of tasks that you perform over and over again. It takes research to find new leads. Developing a system for that research makes it much easier and faster. The same can is true for making the actual sales call, writing the proposal, and following up with the customer after the sale. By breaking down the process into smaller steps and then increasing the efficiency of each step, you can leverage your time and resources to get more done with less effort.

Systems are critical because they help you automate and streamline your business processes. This way, you can focus on more important things like growing your business. A sound system will also help you track your progress and measure your results so that you can continually improve your performance. You may be asking yourself, aren’t systems leveraged, and the answer is, yes, they are. It’s fantastic that you noticed. And, they are such an important part of small business success that I wanted to make sure that you didn’t miss them.

Last, but certainly not least, is teamwork. A small business is only as strong as its team members. It’s important to build a team of people who share the same values and vision for the business. This way, everyone is working towards the same goal and everyone knows what is expected of them. When you have a strong team in place, you can leverage their skills and talents to help grow your business.

These are just a few tips for building a small business that will last for years to come. If you focus on leveraging the right principles, you can achieve lasting success in your small business.

Would you like to discover more about this and other topics essential to business success and growth?

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About the author,

With 14 years of experience in working with small and medium sized businesses to help them grow, Doug is committed to seeing business owners thrive. Business coaching is what drives Doug.

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